The World AeroPress Championship (WAC) is a globally recognised brewing competition to find the best cup of AeroPress coffee, through a network of fast-paced, head-to-head elimination tournaments. It’s the purest coffee competition there is, judged only on taste, not scripts, stagecraft, or expensive gear. Across the season, national (and sometimes regional) events feed into the World Final, where National Champions compete on the world stage.

Hosting means you’re licensed to run the official national instalment of WAC in your territory. You’ll deliver the competition using our framework and rules, crown an official national champion, and send them to the World Final to represent your country alongside other champions from around the world.

Hosts come in all shapes and sizes — roasters, coffee festivals, marketing agencies, national coffee associations, and highly motivated individuals. If you can bring people together, run a tight event, and deliver a fair competition, you can apply.

No. Hosting is open and accessible. You don’t need a special title, you just need the capability to deliver a great event and the drive to represent your community well.

You apply with details about your organisation, your event vision, your bid to host, and how you’ll execute. We review and typically refine the plan with you, then approve and grant a hosting licence (usually one host per territory) to run the official event.

Typically, yes. We appoint one Host Organisation per territory for the National Championship. That exclusivity makes hosting a clear, credible way to stand apart in your local market.

You get a proven global framework and the tools to succeed, from official format and rules, planning guidance, promotional support, official brand assets, and a Hosting Kit (including trophies and special items like limited-edition tasting bowls). Your winner also receives an official slot at the World Final, and Hosts receive two free passes to attend.

A lot! You’re the local creative director. You control the venue, theme, production approach, audience experience, ticketing model, and local partner approach — within a set of guardrails that protect the integrity and recognisability of the Championship.

Yes, within the guardrails. You can build a partner lineup that makes sense locally — and you’ll be doing it on top of a globally recognised platform that’s proven to attract brands, attention, and community participation.

WAC is a proven drawcard. It drives attendance, participation, and publicity, and it creates strong positive association with a global cultural movement in coffee. It’s also a clean way to differentiate, because it’s not “another local comp”, it’s the national level of a global championship.

A full room of happy coffee people. A fair, hotly contested competition. A National Champion the community rallies behind. And an event people talk about afterwards — because it felt exciting, inclusive, and genuinely well run. Financially-speaking, at worst you should be breaking even, though most hosts generate a small profit.

You’ll deliver the event in line with the WAC rules and framework, handle competitor communication professionally, run a fair competition, appoint a legitimate winner, and meet key season deadlines so the World Final can be produced smoothly.

Yes. Hosts cover reasonable travel costs for their National Champion to compete at the World Final. It’s part of what makes the event so desirable to compete in. Your country’s winner doesn’t just “win locally”, they step onto the world stage.

Hosts make a bid as part of their application, which becomes their contribution to the global running costs of the Championship. Bids vary by territory, but typically sit in the USD $2,750 – $7,500+ range. Hosts offset (and many make a profit) through competitor registration fees, spectator tickets, merch, local sponsorships, and, where applicable, hosting regional events.

Generally, yes. National Hosts can organise or coordinate regional events that feed into the National Championship. If you’ve got a big geography or a big scene, regionals can be a smart way to grow participation and momentum, and build a larger season-long story. The cost is $350 ea to register Regional Championships officially and order trophies. Talk to us in advance, though!

Read the Terms and Conditions of Hosting here.

Read the Rules and Regulations of Competition here.